Analysetext zu einer Werbeanzeige

[Senja]

Hallo,
ich wollte mal fragen , ob jemand sich kurz Zeit nehmen würde und mal sich den text anschauen könnte, weil ich bald eine Arbeit in Englisch schreibe und das Theme advertising und wir eine Werbung beschreiben sollen.

Hier die Werbeanzeige: http://www.werbung1.at/i/sozialentschlo ... igspoe.jpg
zu dem der Text geschrieben ist.

Danke =)

The advertisement consists of a picture and an advertising text which is realy short.
On the left side is the a big photo with an prominent politician who is promoting to the people , that they vote for him.In the middel of the ad is an advertising text which is explaining wht the promoted person offer to the people who vote for him.
At he bottem in the left corner there is the name of the person which is on this advertising and it explains short for what is ad is promoting.
Above the advertising text in the right corner there is a website who gives more infomations about this person if you are interested to vote.
The text gives information about the person which is promoted and what for quality he offers you if you want to vote for him.Then the information about his qualities isnt very detailed explained , but they give the reader a feeling of reliability , because he want to say with only 3 world , that he is reliability for all people and want help them. So there is a relationship between the photo and the text, because the text promote the person on the photo and so the people think about it and want to vote for him if they think , that he is reliabil and want to help them if they have problems.
The ad appeals to the consumer´s desire to get help and know , that they have someone who can help them if the have problems. At next the ad is written i bold type , in order to attract the reader´s attention and everytime they see the face of this promoted prominent politician they think about his three worlds which should represent him.
This advertisement is addresses the people , who less or older as 18 , because only they can vote for him, but also to the politics interested.
He tries to lead the people to vote for him thought some promises which he is promising in his advertising text, buthe also aims for the readers´s secret desires , because many people have problems or need security and so with this three worlds he want so say , that he can help the people if they vote for him.
My personal opinions is , that many people would vote for him , because many have problems or need help in some sozial affects, but after i have read it it isnt enough to let me vote for him , because he need to say more about his goals and what he realy want to do for the people who vote for him.



Über Verbesserungsvorschläge würde ich mich freuen und wir sollten noch (Stylistic devices ), aber leider habe ich keine finden können, daher falls jemand welche dort findet währe nett , wenn er sie kurz hier in den Thread schreoben könnte.

Danke

[Duckduck (Contributor)]

Hallo,
ich wollte mal fragen, ob jemand sich kurz Zeit nehmen würde und sich mal den Text anschauen könnte, weil ich bald eine Arbeit in Englisch schreibe über das Thema "advertising" und wir eine Werbung beschreiben sollen.

Hier die Werbeanzeige: http://www.werbung1.at/i/sozialentschlo ... igspoe.jpg
zu der der Text geschrieben ist.

Danke =)

Hi Senja und willkommen im Forum!

Wenn ich mal so sagen darf: Das ist wirklich keine leichte Aufgabe, gerade diese Werbung zu beschreiben und zu analysieren. Denn sie bietet nicht gerade viel "Stoff", oder? Hast Du sie Dir selber ausgewählt? Aber den Text will ich gerne auf Fehler und Verbesserungsvorschläge hin durchlesen

The advertisement consists of a picture and a really short advertising text.
On the left side is the a big photo of an prominent politician who is canvassing, because he wants the people to vote for him. In the middle of the ad is an advertising text which explains what the politician has to offer to the people.
At the bottom in the left corner there is his name and a short explanation of what he stands for: a new way in politics.
Above the advertising text in the right corner there is a website where you can find more infomations about this person if you are interested to vote for him.
The text gives information about the quality of the work the politician offers to do. But the information about his qualities isn't explained in great detail. He wants to convey the message that he is reliable and wants to help the people in only 3 words. These words promise help and justice to the needy, the power to make the right decisions and the will to keep his word. The fact that there are full-stops between the words and that there isn't a proper text stresses the impression of efficiency. The required connection between the photo and the text is established both by the fact that the politician smiles (promise of friendliness and willingness to support and help) and that he looks like a successful businessmen at the same time (promise of initiative). The fact that he is a candidate of a socialist Party is symbolically shown by a red flag blowing in the wind in the background. This gives the impression of progress and the possibility of "the wind of change". Wären das wohl Beispiele für stylistic devices? Da bin ich ja richtig stolz drauf!
The ad appeals to the "consumer's" desire to get help and know that they have someone who can help them if they should have problems.
Furthermore, the ad is written in bold type in order to attract the reader's attention. Everytime they see the face of this prominent politician they think about the three words that represent him.
This advertisement is directed to the people of 18 years or older, because only they can vote for him, but also to the politically interested.
(He tries to lead the people to vote for him thought some promises which he is promising in his advertising text, buthe also aims for the readers´s secret desires , because many people have problems or need security and so with this three worlds he want so say , that he can help the people if they vote for him.) Wiederholung, ich würde es weglassen.
My personal opinions is that many people would vote for him, because they have problems or need help in some social concern. But it isn't convincing enough to make me vote for him. He would need to say more about his goals and what he really wants to do for the people who vote for him.

So, ich bin keine Werbeexpertin, aber ich hoffe, die Verbesserungen (rot) und Vorschläge (grün) helfen Dir weiter.

Good luck says
Duckduck


Über Verbesserungsvorschläge würde ich mich freuen und wir sollten noch "stylistic devices" suchen, aber leider habe ich keine finden können, daher - falls jemand welche dort findet - währe es nett, wenn er sie kurz hier in den Thread schreiben könnte.

Danke

[Senja]

Ich bedanke mich erstmal , dass dir Zeit genommen hast und alles auf Fehler überprfüft und ziemlich gute Verbesserungen gemacht. Ist der Text eigentlich allgemein gut beschrieben oder echer grotten schlecht , da ich bald ne Arbeit darüber schreiben muss und wissen will in welchen Punkten ich mich verbesssern kann.

[Duckduck (Contributor)]

Nun, Senja, was soll ich sagen. Du siehst ja selber, dass da doch eine ganze Menge zu verändern war, was wir nicht um Dich zu ärgern angestrichen haben, sondern weil es in der ursprünglichen Form nicht sehr englisch war. Aber inhaltlich hast Du den Text gut geschrieben, wenn Du auch achtgeben solltest, dass Du nicht Deine Gedanken zu häufig wiederholst. Insgesamt gebe ich Dir den Hinweis, dass Du Vokabeln zur Bildbeschreibung lernen könntest und generell nochmal Beispiele für die Analyse von Werbungen liest und lernst, z.B. in Deutsch unter

http://www.google.de/search?hl=de&rlz=1 ... rbeanzeige+

oder in Englisch
http://www.google.de/search?hl=de&q=adv ... 8&ie=UTF-8

says
Duckduck